Google My Line Ministry of Communications & Technology Mullen Lowe Group / Cainkade In Colombia, many people in remote regions still lack access to the internet or smartphones. MullenLowe SSP3 and the Ministry of Communications & Technology developed ‘My Line’, a traditional telephone landline people can call no...
As COVID-19 decimated the fitness industry and frankly the entire world, SoulCycle needed to quickly pivot our operations to create a safe, cycling experience for our hardcore riders to take while quarantining at home. In under 6 weeks, we were able to quickly build out a...
Lush Decor sells affordable, chic & modern home decor online. I was part of the rebranding team, drove the user experience journey and led the architecture of the eCommerce and inventory management platform. See the live website here....
Introducing SoulBeat. As you ride, our exclusive, patent-pending tech tracks how you connect with the music—to create a post-ride recap delivered straight to your SoulCycle app. Features include: Beat Match measures how in sync you were with the rhythm—and to us, it’s the most important part of...
Back in the summer of 2018, Equinox reached out to Cainkade (the product design agency I was working for at the time) to come up with a way to keep their gym members engaged outside of their 4 walls. This ask coincided with SoulCycle, a...
The SoulCycle at-home bike is powered by Equinox Plus, a transformative fitness platform that allows you to stream your favorite workouts from the best brands in fitness—including Equinox, SoulCycle, Pure Yoga, Precision Run, TB12, Solid Core and HeadStrong. Our vision was to create an emotional connection...
Wells Fargo’s The Private Bank has recently completed an effort to better understand the purchase journey and motivations of prospective high net worth (HNW) customers, including how they leverage digital channels in evaluating potential wealth management firms and advisors. In an effort to accelerate engagement...
The Merrill Lynch Discovery Experience was designed to help enable customers discover their life priorities and set the right goals to achieve them. Users begin by answering a few short questions, then the applications creates a custom path to allow users to set custom goals and...
Transformed the Delta newsroom into a multi-platform “News Hub” for more intuitive publishing and discovery of industry and brand-related content. Check out the live site Overview Delta News Hub is a modern, industry-leading digital newsroom experience designed for publishing and sharing content about Delta Air Lines. Sparks Grove designed...
Each year Merrill Lynch hosts 5-6 conferences called the Advanced Education Symposium (AES). These events take place all across the country, lasting 4 days, and are designed to be a learning and networking experience for Financial Advisors. Attendees are invited to learn about industry trends,...