Sparks Grove was engaged to redesign Merrill Lunch’s internal Financial Advisor experience and significantly reduce the volume of content across the multiple platforms. Known issues included redundant content, poor search functionality, complex navigation, file storage limitations, and inconsistent content design. There were over 8000 pieces of...
Six Colorado luminaries, four glass walls, three hours, one mission; frame a meaningful dialogue around the future of innovation in Colorado. The Ask was to develop "manifesto" for the future of innovation in Colorado. The Solution was a guided discussion that began with a set of 20...
Sparks Grove is an experience design firm who brings together business strategy and creative execution to help clients connect to peoples’ reason, emotion and purpose....
At its core, technology exists to enable people. We envisioned the Comcast Xfinity X-Home as a space where people can learn by immersing themselves into a world of Xfinity innovation. We invited the community to take a journey and follow the evolution of people overcoming challenges...
Developed a global beverage company’s first proximity marketing experience by combining beacon technology, a mobile application, and an Offer Management System. Our client wanted to design and develop a mobile marketing pilot app to test a new intelligent equipment platform through proximity-based marketing in a real-world...
Wells Fargo needed a way to facilitate conversations with their clients on the importance of retirement income planning and instill a sense of confidence in their financial advisor. Sparks Grove developed the strategic positioning and messaging for the offering and built a web module to explain...
Planned and executed a project showcase to demonstrate North Highland and Sparks Grove disciplines and expertise. Event items included full screen motion graphics with out work displayed on top, Live Futures Event with artist, oversized iPhone photos booth that enticed users to share their experience,...
Sharp Electronics Integrated Campaign + Collateral Rebranding...
We were asked to design an in-store display to explain the results of an independent study about after-market car parts versus Mercedes-Benz Genuine Parts. The Result. Mercedes-Benz This is Why Campaign. We made the display 2-sided. One side showed a young girl in the backseat of a...
Samsung Core Messaging and B2C Ad Design. Also included in this section are banner ads that were created for the Curved UHD TV campaign....